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Troy D McKay

Troy D McKay, OD

Optometry

Schedule Online

Highlights

Languages

  • English

Gender

Male

About

Care Philosophy 

As an optometrist, I believe that vision is not merely glasses or contacts; vision is the gateway to experiencing the world, connecting with others and living a full life. My philosophy centers on three core principles: compassionate care, lifelong learning and community involvement.

Personal Statement

Outside of practice, I enjoy mountain biking, camping, kayaking and swimming, and I prioritize time with my family — pursuits that keep me grounded and energized for the work I love. I also volunteer with my local church and support area non-profits such as Vernon Trails and Friends of Bigley Pool, reflecting my commitment to community wellness and outdoor access.

Clinical Interests

  • Age-related macular degeneration
  • Corneal disease
  • Glaucoma
  • Long-term visual preservation
  • Refractive surgery co-management

Locations

  1. Emplify Health Viroqua Optometry

Expertise

Education

  • Fellowship: Dean Medical Center, Refractive Sx & Ant Seg Disease, 2001
  • Professional School: Southern College of Optometry, 2000

Board Certifications

  • Diplomate of the American Board of Optometry: American Board of Optometry, 2017

Insurance

Search plans
  • Aetna Health Management
  • Amerigroup Iowa Inc
  • Anthem BCBS WI
  • Arise Health Plan/ WPS
  • BCBS MN
  • Benefit Plan Administrators
  • Care Wisconsin
  • CIGNA
  • Community Link
  • Group Health Cooperative of Eau Claire
  • HealthEOS by Multiplan
  • Healthpartners, Inc
  • Independent Care Health Plan Medicaid
  • Medica IFB
  • Meritain Health
  • MHS Health
  • Midlands Choice
  • Quartz
  • The Alliance
  • Tricare West
  • Ucare Minnesota
  • United Healthcare Inc.
  • WCA Group Health Trust
  • Wellmark BCBS IA
  • Wisconsin Physician Services

Reviews

4.9 of 5 stars

444 Ratings, 112 Reviews

The Patient Satisfaction Rating is an average of all responses to the care provider related questions shown below from our survey. Patients that are treated in outpatient or hospital environments may receive different surveys, and the volume of responses will vary by question.

Search reviews
    5 out of 5 stars
    Reviewed on 9/5/2026

    a good visit all around

    5 out of 5 stars
    Reviewed on 9/5/2026

    It would be nice if Emplify accepted Aetna Ins

    5 out of 5 stars
    Reviewed on 9/3/2026

    This eye clinic and Dr Mckay are the best I have ever been to.

    5 out of 5 stars
    Reviewed on 9/2/2026

    My insurance doesn't cover everything, so that could be a problem. Its ok for now, but no one knows what the future has in store for us

    5 out of 5 stars
    Reviewed on 8/26/2026

    I find that I had no problems at all with the people or the exercises at the clinic itself. I do have a problem when I go onto eyeChart. I find it difficult to get my information and there's lots of other things I get goofed up with when I go on that. So I prefer not to use that too much. Thank you. Goodbye.

    5 out of 5 stars
    Reviewed on 8/21/2026

    So appreciate having good medical care close to home.

    5 out of 5 stars
    Reviewed on 8/21/2026

    Dr. McKay is always friendly, helpful, and takes extra time to answer my vision questions. I enjoy my yearly appointments with him.

    5 out of 5 stars
    Reviewed on 8/20/2026

    Went well

    5 out of 5 stars
    Reviewed on 8/19/2026

    Dr. McKay was excellent, not my regular eye doctor but addressed my emergency very well.

    5 out of 5 stars
    Reviewed on 8/18/2026

    Dr McKay is very knowledgeable and caring, his assistant was great, very kind and upbeat as well as ladies at check in. I have been coming to Gundersen for a long time and will continue

    5 out of 5 stars
    Reviewed on 8/15/2026

    Every year, I have the same great experience with everyone in the office and the store. Thank you for your kind and professional care.

    5 out of 5 stars
    Reviewed on 7/21/2026

    Very Happy

    5 out of 5 stars
    Reviewed on 7/18/2026

    Dr. McKay was kind and engaging with my son for his exam. He helped him understand why glasses would be helpful for him to see the board at school.

    5 out of 5 stars
    Reviewed on 7/21/2026

    Had a good experience at this appointment.

    5 out of 5 stars
    Reviewed on 7/18/2026

    The whole staff was very friendly and professional.

    5 out of 5 stars
    Reviewed on 7/9/2026

    Everyone was very courteous and friendly.

    5 out of 5 stars
    Reviewed on 7/8/2026

    I APPRECIATE THE UPFRONT PRICING...WISH ALL VISITS WERE THAT WAY

    5 out of 5 stars
    Reviewed on 7/5/2026

    The eye clinic in Viroqua is excellent. All the providers that I've interacted with have been top notch.

    5 out of 5 stars
    Reviewed on 7/8/2026

    I received an email telling me to, I could go online to my chart or my health, whatever it's called, to check on my visit. And when I clicked on the link, it didn't go anywhere. It does not go to Employ yet. It's still trying to go to Gundersen, I guess, because I had to do it myself. The link did not work in the email. That's my point. Thank you. Bye.

    5 out of 5 stars
    Reviewed on 6/26/2026

    Liked Dr. McKay, very good

    5 out of 5 stars
    Reviewed on 6/23/2026

    Everyone at Gunderson has showed me nothing but the utmost respect. From the nursing staff to schedulers to the Drs and Specialists. I am so happy that I switched from Richland Center Hospital and Clinic and UW Hospital and Clinics for my cares to Gunderson. Its been the smartest and best decision I ever made. Wish had done it years ago. Thank you Gunderson!!

    5 out of 5 stars
    Reviewed on 6/21/2026

    All good !!! Dr. Improved my vision

    5 out of 5 stars
    Reviewed on 6/19/2026

    Emplify continues to improve online systems making check in processes super smooth and less time-consuming. Additionally, this provider is highly professional, ensures patient has all appropriate information and listens carefully to patient concerns.

    5 out of 5 stars
    Reviewed on 6/17/2026

    Excellent experience. He listened and took good care of me.

    5 out of 5 stars
    Reviewed on 6/13/2026

    We always appreciate the professionalism and expertise of the eye care and vision team being available in our small town. Our family has been grateful for the excellent care over the years, and we hope to continue having access to one of the best clinics in the region.

    5 out of 5 stars
    Reviewed on 5/31/2026

    It was a great appointment as I was able to resolve a problem with my eyes. A new prescription and new contacts helped me see much better!

    5 out of 5 stars
    Reviewed on 5/29/2026

    After the office in RC closed down i tried another office and was not happy so tried this one in Viroqua and I am so happy I did. Great care and service. I reccomended this office to some friends and I know that 7 of them switched to here also. Great job, all involved from check in to Dr.

    5 out of 5 stars
    Reviewed on 5/29/2026

    The online check in s difficult for me. my chart is fine.

    5 out of 5 stars
    Reviewed on 5/24/2026

    The Viroqua eye department team is very professional and we are lucky to have them in our community.

    5 out of 5 stars
    Reviewed on 5/28/2026

    Great job at everything I had done.

    5 out of 5 stars
    Reviewed on 5/14/2026

    The team is TERRIFIC - for routine matters and difficult ones.

    5 out of 5 stars
    Reviewed on 5/12/2026

    It was so nice to be treated politely and compassionate people were great thank you ?

    5 out of 5 stars
    Reviewed on 5/10/2026

    Very satisfied!!

    5 out of 5 stars
    Reviewed on 5/9/2026

    Dr. McKay is always very thorough and detailed in his explanations. He is kind and knowledgeable and I trust him. The technical assistants were so caring and personable. They made tests easy to do and added some extra smiles to what could be a scary situation. Top notch! I really appreciate Dr. McKay serving this small town!!

    5 out of 5 stars
    Reviewed on 5/8/2026

    Extremely pleased with who I saw and the receptionists.

    5 out of 5 stars
    Reviewed on 5/5/2026

    Appreciate all the help given

    5 out of 5 stars
    Reviewed on 5/3/2026

    I love viroqua clinic better than lacrosse.

    1 out of 5 stars
    Reviewed on 4/25/2026

    I'd like to get in sooner.

    5 out of 5 stars
    Reviewed on 4/17/2026

    I always feel welcomed as they greet me by name. Dr. McKay is very thorough and answers all my questions. He explains what to watch for as I age and when to come in with concerns. Pa was also very thorough! I wish her well on her next steps. Thank you for having excellent care locally.

    5 out of 5 stars
    Reviewed on 4/12/2026

    You have very fine providers

    5 out of 5 stars
    Reviewed on 4/7/2026

    Very nice visit

    5 out of 5 stars
    Reviewed on 4/4/2026

    Everyone at the office there was very polite and nice to me and very helpful. Thank you.

    5 out of 5 stars
    Reviewed on 4/2/2026

    Excellent care. Thank you

    5 out of 5 stars
    Reviewed on 4/2/2026

    Dr McKay does an excellent job of explaining and listening to my concerns. I truly appreciate having him as my eye care provider.

    5 out of 5 stars
    Reviewed on 3/29/2026

    Dr McKay was exceptional to work with, as was his Assistant Pa. Patient, kind & thorough. The whole experience was positive. I was referred by a friend & I would definitely recommend Viroqua Gundersen Eye Clinic to others.

    5 out of 5 stars
    Reviewed on 4/1/2026

    Staff members were all friendly and helpful and Dr McKay is always great!

    5 out of 5 stars
    Reviewed on 3/27/2026

    The whole team are always courteous and caring. They are also very knowledgeable.

    5 out of 5 stars
    Reviewed on 3/22/2026

    Dr. McKay, as always was very attentive and helpful. I also had Jack the intern assisting in my care. He too was very knowledgeable and thorough. The gals at reception and in the Eyewear area were above and beyond helpful and courteous! And even though I arrived quite early for my appointment, I didn't have to wait hardly at all. Overall. A very pleasant experience!!

    5 out of 5 stars
    Reviewed on 3/22/2026

    The student doctor was very kind and professional, also.

    5 out of 5 stars
    Reviewed on 3/20/2026

    Everyone is kind and helpful

    5 out of 5 stars
    Reviewed on 3/17/2026

    Dr. McKay and the entire staff are very friendly and helpful. I felt cared for and treated with respect.

    5 out of 5 stars
    Reviewed on 3/20/2026

    Every one at the clinic was wonderful. Your system for registration was a bear that wouldn't let me put in my medications ot allergies correctly.

    5 out of 5 stars
    Reviewed on 3/17/2026

    Wonderful, knowledgeable, professional providers. Excellent experience from beginning to end.

    5 out of 5 stars
    Reviewed on 3/1/2026

    It was a good experience

    5 out of 5 stars
    Reviewed on 2/28/2026

    Everything was great except the digital pre-registration. I logged in and received a message that the site was blocked and could "damage my device" if opened. I called the clinic at Viroqua and was told by the receptionist that she had received the same message. I confirmed my appointment with her and provided some additional information and the appointment went smoothly.

    5 out of 5 stars
    Reviewed on 2/26/2026

    You are very lucky to have Dr Troy and staff?

    5 out of 5 stars
    Reviewed on 2/26/2026

    online checkin process is difficult to use and most of the time, I need to resubmit info when checking in. Therefore, I no longer use the online check in option

    5 out of 5 stars
    Reviewed on 2/19/2026

    They made me feel like I was Important

    5 out of 5 stars
    Reviewed on 2/17/2026

    I'm very satisfied with everything that was done for me. I would recommend them to anybody. Thank you.

    5 out of 5 stars
    Reviewed on 2/15/2026

    Dr. McKay and staff?. Thank you!

    5 out of 5 stars
    Reviewed on 2/17/2026

    Dr. Troy McKay was really kind and gentle and understanding and easy to talk to and we really appreciated that. My feedback that I have to give you is please don't go down the road using AI for any sorts of health care needs, whether note-taking or scheduling or anything like that. I think it's so important to be able to talk to a real human and engage with a real human and have a real human understanding what's happening. So I'm not into digital parts of healthcare. Okay, thanks. Bye.

    5 out of 5 stars
    Reviewed on 2/14/2026

    Viroqua eye clinic staff are wonderful.

    5 out of 5 stars
    Reviewed on 2/14/2026

    The check-in ladies are the happiest, most welcoming, kind people ever! They make it a pleasure to check in!

    5 out of 5 stars
    Reviewed on 2/14/2026

    Dr McKay went above and beyond to answer all my questions. He was very patient and very kind. I will highly recommend him to everyone I know.

    5 out of 5 stars
    Reviewed on 2/13/2026

    I have difficulty get ting on my chart. I am not changing my password or putting in different numbers. It is difficult to get on lately when I have not changed anything but my chart doesn't let me in. I prefer talking with a person, receiving a letter instead.

    5 out of 5 stars
    Reviewed on 2/8/2026

    Great staff, always have been and Dr McKay is wonderful.

    5 out of 5 stars
    Reviewed on 2/8/2026

    Very friendly staff.

    5 out of 5 stars
    Reviewed on 2/10/2026

    Optometry student was good.

    5 out of 5 stars
    Reviewed on 2/5/2026

    I tried to make an appointment on line, but when I arrived the appointment wasn't registered. Luckily the pa was able to find an appointment for me .

    5 out of 5 stars
    Reviewed on 2/1/2026

    Great place to go. From the time you walk in. Everyone had smiles on their faces and were happy to help you.

    5 out of 5 stars
    Reviewed on 1/25/2026

    Everyone was amazing. I felt they really cared about me and my situation. I was nervous about the situation but they assured me I did everything correctly. I listened to my body telling me something wasn't right.

    5 out of 5 stars
    Reviewed on 1/18/2026

    Very nice facility

    5 out of 5 stars
    Reviewed on 1/16/2026

    Everyone was very nice and it didn't take long. It was great.

    5 out of 5 stars
    Reviewed on 1/17/2026

    Dr. McKay is an excellent clinician. He is the best eye doc I have ever had!!!

    5 out of 5 stars
    Reviewed on 1/7/2026

    It is an very nice place

    5 out of 5 stars
    Reviewed on 12/28/2025

    Provider spent extra time with me and I appreciated it.

    5 out of 5 stars
    Reviewed on 1/2/2026

    No matter what happens with insurance, I will remain with Dr. McKay

    5 out of 5 stars
    Reviewed on 12/23/2025

    Try was able to work me in early and went out of his way to help with my lenses..... I appreciated that very much....

    3 out of 5 stars
    Reviewed on 12/21/2025

    People were nice. No reflection there on anyone, but I'm pretty cautious using any medical help today. I'm not into recommending anyone. I don't see them enough. I had no problems.

    5 out of 5 stars
    Reviewed on 12/21/2025

    Thank you for the quick response to my request for care

    5 out of 5 stars
    Reviewed on 12/21/2025

    Thank you to all the staff and the doctor for being an amazing medical team. Thank you. Bye-bye.

    5 out of 5 stars
    Reviewed on 12/18/2025

    Don't understand why the dr. Visit was covered with my insurance but my glasses weren't i had to go to westby eye clinic after Dr appointment to pick out my glasses. Wish they could fix that. I have Anthem blur cross and state ins.

    5 out of 5 stars
    Reviewed on 12/17/2025

    Everything was great

    5 out of 5 stars
    Reviewed on 12/17/2025

    Exceptional team, from checking in to paying, and everything in-between.

    5 out of 5 stars
    Reviewed on 12/17/2025

    A truly professional team

    5 out of 5 stars
    Reviewed on 12/16/2025

    Overall, my experience was extremely positive. Everybody listens. Everybody treats me with respect. It's efficient. God, I don't know what the heck they could improve, but they've done a very good job and it's very consistent. I mean, it's always been a good experience seeing Dr. McKay and his staff and the whole department really. I've had some other doctors there too. It really has been a good, well-run organization.

    5 out of 5 stars
    Reviewed on 12/11/2025

    The clinic has continued to provide excellent care for years. The long term employees are outstanding and Dr. McKay is top notch. We are lucky to have this high level of care in our community.

    5 out of 5 stars
    Reviewed on 12/9/2025

    Expert exploration of double vision problem. Recommendations for changes to prescription and computer use difficulty.

    5 out of 5 stars
    Reviewed on 12/7/2025

    Everyone was very friendly.

    5 out of 5 stars
    Reviewed on 11/27/2025

    Experience was very good.

    5 out of 5 stars
    Reviewed on 11/23/2025

    I was very satisfied with Dr. McKay and that and yes, I would recommend him to any of my friends and family. He was very thorough and very polite and answered all my questions.

    5 out of 5 stars
    Reviewed on 11/22/2025

    Dr. McKay is great!

    5 out of 5 stars
    Reviewed on 11/21/2025

    A professional and caring environment! Thank you!

    5 out of 5 stars
    Reviewed on 11/20/2025

    My experience was very good!

    5 out of 5 stars
    Reviewed on 11/20/2025

    Dr. McKay is a wonderful, professional, informative and caring doctor. I had a great check up!

    5 out of 5 stars
    Reviewed on 11/20/2025

    Great at explaining everything.

    5 out of 5 stars
    Reviewed on 11/18/2025

    Every person in that office is a joy to work with from the receptionist to Dr McKay They each perform their job with a smile and exude competence. All are an asset to the office. Dr McKay heads my team, is aware of my issues, answers all my questions and I feel he's centered on me and not rushed to move on.

    5 out of 5 stars
    Reviewed on 11/19/2025

    Hello, everyone treated me very well. I had a good experience with the doctor office. Thank you so much. Bye.

    5 out of 5 stars
    Reviewed on 11/18/2025

    I'm 100% happy with care I got there.

    5 out of 5 stars
    Reviewed on 11/15/2025

    I appreciated Dr. McKay's answers for my concerns, about future eye glass issues.

    5 out of 5 stars
    Reviewed on 11/14/2025

    Very helpful on all levels.

    5 out of 5 stars
    Reviewed on 11/13/2025

    Wonderful environment!

    5 out of 5 stars
    Reviewed on 11/4/2025

    Excellent

    5 out of 5 stars
    Reviewed on 11/1/2025

    Dr. McKay was awesome

    5 out of 5 stars
    Reviewed on 10/31/2025

    Keep doing what you're doing! Everyone was great!

    5 out of 5 stars
    Reviewed on 10/28/2025

    I really like Dr McKay. He explains everything very clearly and I appreciate that. He listens and answers all my questions.

    5 out of 5 stars
    Reviewed on 10/24/2025

    Dr McKay was careful with his examination and knowledgeable in providing additional specialized help.

    5 out of 5 stars
    Reviewed on 10/17/2025

    My appointment went very well. Everybody was very friendly from the check-in person to the assistant, to the doctor, to the picking out my glasses. Dr. McKay is absolutely wonderful. He listens very well, explains things very well. He is definitely interested in his patients. We're very grateful that we have Dr. McKay and your services. Thank you.

    5 out of 5 stars
    Reviewed on 10/14/2025

    Dr. McKay is caring, thorough, and explains things well. The other staff in the office are also caring and helped me check in and get started with my appointment early! Thanks to everyone at the Viroqua eye clinic!

    5 out of 5 stars
    Reviewed on 10/11/2025

    Dr McKay and his staff exceeded my expectations. Treated with kindness and respect. Thank you

    5 out of 5 stars
    Reviewed on 10/5/2025

    Dr McKay is exceptional

    5 out of 5 stars
    Reviewed on 10/3/2025

    Great to have this first class eye care provider in Viroqua.

Need help scheduling? Call 608-637-8281

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